What are two roles available to manage an ad account?

In Facebook's ad account structure, roles are designed to allow different levels of access and capabilities based on what is appropriate for each user. The combination of Administrator and Advertiser aligns well with the specific functions required for managing an ad account effectively.

The Administrator role is crucial as it grants full control over the ad account. This includes the ability to manage ad campaigns, edit payment information, invite other users to the account, and access all reporting features. Essentially, the Administrator can perform every action necessary to oversee the ad account.

On the other hand, the Advertiser role enables users to create and manage ads but with some limitations compared to the Administrator. Advertisers can run campaigns, create ads, and view performance reports, allowing them to focus on the creative and strategic aspects of advertising without having full control over the account settings.

Choosing Administrator and Advertiser as the two roles provides a balance that allows for comprehensive management and operational functionality within the ad account environment, enabling effective collaboration without unnecessary complications.