What is an important factor in defining the size of your audience?

The ability to reach interested parties is a vital factor in defining the size of your audience because it directly influences the effectiveness and relevance of your marketing efforts. When your audience consists of individuals who are genuinely interested in your product or service, you are more likely to engage them effectively and drive meaningful interactions. This targeted approach ensures that your messaging resonates with the right people, ultimately leading to better responses and conversions.

In contrast, random selection of contacts does not guarantee that those individuals will be engaged or interested in what you're offering, which can lead to ineffective outreach. A small number of followers might imply a limited audience size, but it doesn't necessarily speak to the quality or engagement level of that audience. Lastly, while the visual appeal of posts can contribute to audience engagement, it does not define the audience size itself; rather, it influences how effectively you can capture the attention of your target demographic. Thus, focusing on reaching interested parties is fundamental to successfully growing and defining your audience.