What two metrics can be viewed in the overview section of Ads Manager?

The correct choice emphasizes the importance of engagement metrics in understanding how well an ad is performing. In the overview section of Ads Manager, impressions and reach are key metrics that help advertisers gauge how many people are seeing their ads and how often they are viewed.

Impressions reflect the total number of times an ad has been displayed on a screen, regardless of whether it was clicked or not. Reach indicates the number of unique users who have seen the ad at least once. Both metrics are essential for evaluating the visibility and potential effectiveness of an advertising campaign.

In contrast, while likes, comments, posts, and shares are valuable engagement metrics, they are typically assessed within a more specific context or detailed reporting rather than the immediate overview section. Thus, they do not directly provide a snapshot of the overall visibility that impressions and reach do.