What type of ad format allows for the transformation of still images into animated ads?

The Slideshow ad format is designed specifically to create animated ads from a series of still images. This format is beneficial for advertisers who wish to convey a narrative or showcase multiple products without the need for complex video production. By using the Slideshow feature, marketers can select several images, which are then combined into a video-like experience, complete with transitions and music. This allows for dynamic storytelling and engagement, effectively capturing the audience's attention in a way that static images cannot.

While other formats like Carousel allow for multiple images to be displayed, they do so in a format where users manually swipe through the images rather than playing them in an animated sequence. Video ads, while certainly engaging, require actual video content rather than simply converting still images. Static Image ads, as the name suggests, do not allow any animation or transitions at all. Therefore, the Slideshow format stands out as the most appropriate choice for transforming still images into an animated ad experience.