What will show up on your Page's timeline and potentially in the News Feed of followers?

The option that indicates what will show up on your Page's timeline and potentially in the News Feed of followers is posts. Posts are the primary content type shared on a Facebook Page and are designed to be seen by followers and connected users. They can include text, images, videos, links, and various interactive elements. When a Page publishes a post, it typically appears on the Page's timeline and has the potential to be displayed in the News Feed of followers based on Facebook's algorithm, which prioritizes content from pages users engage with or interact with regularly.

Other options exist, such as ads, events, and stories. While ads can be shown in users' feeds, they are paid placements distinct from organic posts. Events can also be created and promoted on a Page but are more structured activities meant for user participation rather than regular updates. Stories, while visible in a designated area and can engage viewers, do not appear on the Page's timeline in the same way that posts do. Therefore, posts are the primary means of communicating updates and engaging followers directly through a Page's timeline and their News Feed.